For DTC brands running influencer programs with a team of one.

Your creator deals deserve
better than a Google Sheet.

Creator Jam is where small DTC brands manage every creator relationship — from first outreach to ROAS. Built by a brand marketer who needed it and couldn't find it.

Apply for early access

Used at Vaer Watches to track $350k+ in spend across 100+ creators on YouTube, podcasts, and Instagram.

Feb 2025 ▾

Total budget

$17,100

68% of $25k budget

Active creators

4

↑ 2 added this month

Content pieces

6

3 pending review

EC
@emma_creates
InstagramLive$2,400+14% ROAS
TJ
@thejohnstyle
YouTubeIn review$8,000
LS
@lifewithsara
TikTokOutreach$1,200
TR
@techwithrob
YouTubeLive$5,500+8% ROAS

Sound familiar?

Managing creators shouldn't feel like a second job

Which sheet has the rates again?

You've got one tab for contacts, one for deals, one for content — and none of them agree with each other. Every time a creator comes back asking what you paid them last time, you're digging through three places to find out.

You're mid-month and flying blind.

You've committed spend across a dozen creators but can't answer the simple question: how much is actually going out this month? The answer is somewhere in the sheet. Probably.

The reel that drove $40k is in a DM from eight months ago.

Creator content lives in expired Dropbox links, buried email threads, and Instagram bookmarks. When you need it for an ad or a deck, good luck finding it.

Everything you need

Built for the way creator teams actually work

ROI dashboard

Know what your creator spend is actually earning you

The ROI dashboard connects directly to Fairing's post-purchase survey data. It maps Fairing attribution to your creator spend and shows you attributed revenue, ROAS, and ROI per creator — updated automatically.

$19,850 in creator spend → $219,325 in attributed revenue → 11.05x blended ROAS.

ROI DashboardMar 2026 ▾

Creator spend

$19,850

Attributed revenue

$219,325

Blended ROAS

11.05x

VW
@vaer_watches
$8,200$92,10011.2x
OA
@outdoorwithalex
$4,500$48,60010.8x
GJ
@gearheadjake
$7,150$78,62511.0x
Monthly overview

A content calendar that tracks spend

The Monthly Overview shows every placement expected in a given month — with rates, publish dates, campaign, and status. You can see total projected spend vs. what's actually live, so there are no surprises.

Monthly Overview — March 2026
EC
@emma_creates
$2,400Mar 5Live
TJ
@thejohnstyle
$8,000Mar 12Scheduled
LS
@lifewithsara
$1,200Mar 18Scheduled
TR
@techwithrob
$5,500Mar 25Scheduled
Projected: $17,100Live: $2,400
Creator profiles

Every creator relationship, fully logged

Each channel profile shows the complete deal history: every campaign, rate, publish date, and status. Contact info, follower count, total spend, and individual placements are all in one place.

EC

@emma_creates

Instagram245k followers

Total spend

$14,400

Campaigns

6

Spring '26

Mar 5 · $2,400

Live

Winter '25

Dec 1 · $2,000

Published

Fall '25

Sep 15 · $1,800

Published
Retainer tracking

Retainer deals, tracked separately

Creator Jam tracks ongoing retainer agreements — monthly rate, content commitment, period, and total contract value — so nothing gets lost between one-off deals.

Retainer Agreements2 active
TJ
@thejohnstyle
$4,0002 videos12 mo$48,000
LS
@lifewithsara
$2,5004 posts12 mo$30,000
Monthly commitment: $6,500/moTotal contract value: $78,000
Integrations

Works with your marketing analytics stack

Creator Jam integrates with your existing marketing tools so your creator spend shows up alongside all your other channels. Creator Jam syncs your creator spend directly to Northbeam — so influencer is no longer a blind spot in your attribution dashboard.

Fairing

Post-purchase survey

ConnectedROAS per creator synced

Northbeam

Marketing attribution

SyncingInfluencer spend → dashboard

Lifetimely

LTV & profitability

SyncingSpend synced ✓
AI outreach

AI-generated outreach, in one click

Creator Jam can draft a personalized outreach email for any creator automatically. Paste in your email template, and Creator Jam uses the channel's profile — platform, content style, follower count — to generate a pitch tailored to that specific creator. Hit send and it opens straight in your email app, ready to go.

Draft outreach for

MK

@mkbhd

YouTube · 18.9M subscribers

Brand deal pitch ▾
Generate outreach →

Generated draft

Subject: Partnership opportunity — Vaer Watches

Hey Marques, I've been watching your recent tech reviews and think Vaer's field watches would resonate with your audience. We're looking for a single dedicated integration — here's what we have in mind...

Open in email app →
Claude MCP

Update Creator Jam from your inbox — with Claude

Creator Jam connects to Claude as an MCP server. Pair it with Gmail in Claude, and you can update your creator records directly from your email conversations — no copy-pasting, no manual data entry.

"Update the conversation for Mr. Beast — read the email thread with mrbeast@gmail.com"
Claude · Creator Jam MCP
Update the conversation for Mr. Beast — read the email thread with mrbeast@gmail.com

Found thread (3 messages). Updating Creator Jam...

✓ Status → Follow up

✓ Rate → $25,000

✓ Notes → "Wants exclusivity for 30 days"

Done. Creator Jam updated.

Early access

Apply for early access

Creator Jam is early, and I'm looking for a handful of brands to build it with. I've been using it myself for Vaer Watches since building it in early 2025 — it's tracked $350k+ in spend across 100+ creators on YouTube, podcasts, blogs, and Instagram.

If you're currently managing influencer outreach and deals in Google Sheets or Notion and want something better, I'd love to talk. You'll get early access and a direct line to shape the product.